The dwindling economic situation in Nigeria has direct negative impact on every business whether small or large. Though the impact on small businesses is usually higher […]
Branding is every effort made by an entrepreneur to differentiate or distinguish his product from competitors’ and clarifying what makes him a better choice in the […]
There are deferring opinions about business success in Nigeria, while some believe it is one of the easiest countries to establish a business and be successful […]
THE COTTAGE INDUSTRY IN NIGERIA Small and Medium-scale Enterprises (SMEs) are an integral part of developing economies, contributing to the increase in employment and growth. According […]